01 · Record the first operation
What the team finds
A shopping center is busy, but visits concentrate in only a few counters. Compare entrance traffic, department visits and dwell across the same trading period.
02 · Decide at a later review
Who acts, and what changes
Responsible team · Retail district and store managers
At the district review, approve a targeted display or wayfinding test for the affected department. Assign the store manager to the next campaign window.
03 · Verify in the next comparable operation
How the team checks the result
For comparable trading periods, verify the change. Compare department visit share, dwell and POS sales with the same counting boundaries.